- Twitter can be a boring waste of time, or a great way to build and enhance a profile, group of followers, online reputation, etc. It's been around long enough now to have an established track record as a useful social networking forum.
Not having months of serious Twitter experience I've been surprised at the superficiality of most tweets, and especially surprised at the kind of filler some people use...but whatever...
If you are looking for suggestions on how to leverage the "power" of Twitter for your marketing efforts, check out the resources listed here:
Guide to Twitter as a Tool for Marketing and PR, which includes links to resources like the Big Juicy Twitter Guide (Caroline Middlebrook), Newbies Guide to Twitter (Rafe Needleman) and many more.
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